marketing hero

University Marketing Freelance Work

Here is a selection of design projects I’ve created for University Marketing to date. In this role, I’ve adhered to established brand guidelines to deliver high-quality designs across various mediums. I’ve also collaborated with a range of departments across the University, including Admissions and the individual Colleges, tailoring each project to meet specific goals and audiences.

Student Health Services Brochure Design

Student Health Services required an update to their existing brochure, with a complete overhaul of their outdated design as well as updating the information within. While working with the University's modern brand guidelines, I designed a brochure that is professional and informs students about all of the services and care that they can receive from their on-campus Health Services.

Student Health Services Brochure Front Side Mockup
Student Health Services Brochure Inside Side Mockup
Student Health Services Brochure Front
Student Health Services Brochure Inside

College of Engineering Postcard

I was asked to edit this postcard with current information and data, to entice and welcome incoming students who are considering the College of Engineering as the home of their Major. The postcard features various facts about The College of Engineering's students and their success information. This data will help students understand that enrolling in one of the Majors under this College's umbrella will lead them to a succesful future.

College of Engineering Postcard Front
College of Engineering Postcard Back

Workers' Education Program Booklet

The Workers' Education Program has had no physical media to distribute that informs people about what they are. I was tasked with designing a small booklet to inform people that such a thing exists for workers to get certifications and further training in their fields.

Worker's Education Program Front Side Mockup
Worker's Education Program Inside Side Mockup
Worker's Education Program Front
Worker's Education Program Inside

Admitted Students Day Tote Bags

Admitted Students Day needed a special tote bag for it's incoming students to feel welcome. This bag was designed to be eye-catching and visually appealing, as a token of appreciation for attending the events. This bag also was designed to show students that this school has a modern image and that they aren't going to an outdated campus.

Tote Bag MockupTote Bag Design

New Student Orientation Staff T-Shirts

The University's Orientation features a special shirt made for the staff. This shirt should be enthusiastic and promote the culture around the University, to get the incoming students excited about their upcoming tenure. I decided to go with the phrase, "Once a Corsair, ALways a Corsair" to show students the bond around the campus. The shirt was designed in two colors: light grey and canary blue.

Orientation Shirt White
Orientation Shirt Blue

University Event: Book Launch Flyer

This flyer was designed for a book launch event that was being hosted on campus, featuring two prominent educators. While working within the University's branding, I was able to design a flyer that captures attention while informing anyone who sees it.

Book Launch Event Flyer